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Guinness Spreads Viral

November 1st, 2007 by

Edward Dron

In hopes of having the same success that the Dark Knight campaign had, Guinness has launch their own online mystery.

The first set of clues are contained within a recently posted YouTube video and a PDF (via Experience Curve). These clues should lead you to…some. Hopefully the payoff will be something cooler than a commercial. Let me know if you figure it out.

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Posted in Viral Examples|

2 Responses

Frothy, dark mystery. » Beyond Madison Avenue Says:
November 2nd, 2007 at 10:33 am
[...] this wins a lifetime supply of Guinness, you better be sending at least a couple my way. Thanks to Ed at iClickNation for the lead. Sphere [...]
Sean Howard Says:
November 2nd, 2007 at 10:44 am
Nice!

Now I want a beer. Thanks a LOT, Ed.

Gonna toss this one up over at BMA.

Sean

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