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I recently reported on a half-baked idea by KFC called willitspill.com. Unfortunately, it was far from being viral worthy.

With that said, KFC has recently executed a guerrilla stunt that has the potential to go viral. They have painted a giant KFC logo in the Nevada desert. Although the occasional airplane might see this, the big payoff comes from Google. The KFC logo can now be found on Google Maps!

(via Guerilla Marketing)