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Viral Marketing Case Studies
May 27th, 2008 by 
Edward Dron
The Secret Strategies Behind Many “Viral” Videos
A detailed case study on how someone used viral videos to generate noteworthy traffic. It has some interesting insight and detailed advice. Worth a read.
The Digg Case Study
Interesting case study about Digg and how you can balance the two main drivers: novelty and popularity. For example, it discusses the rate at which items should be added on a website to maximize viral effects and to prioritize which ones should be displayed at the top to balance novelty and popularity.
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Posted in Cool Stuff, General, SEO, Techniques| 