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Go Viral With Facebook

January 28th, 2008 by Edward Dron

Facebook AppI was going to write a long article on why companies should explore Facebook for their next viral marketing project. Luckily, Monica Hamburg from “Me Like the Interweb” blog beat me to the punch.

Check out her great article…and don’t forget to create a Facebook page for your business!

If you're new to my blog, you may want to subscribe to my RSS feed. Thanks for visiting!

Posted in Social Marketing, Techniques, Tools| 1 Comment »

Viral Marketing Lists

August 13th, 2007 by Edward Dron

29 essential tools for developing a Facebook application
Resources to help you build a successful Facebook app that users will love and spread.

8 tips on how to make YouTube videos go viral
Tips from David Meerman on launching a successful viral video.

10 viral marketing best practices
A list of important things you should keep in mind when developing a viral marketing campaign.

Posted in Techniques, Tools| No Comments »

Top Social Bookmarking Sites

August 9th, 2007 by Edward Dron

ebizmbaAre you interested in adding a social bookmarking option to your website but don’t know which ones you should concentrate on? eBizMBA has assembled a list of the top 30 social bookmarketing sites on the web. Check it out.

Posted in Tools| 2 Comments »

Marketing Via Cell Phones

July 23rd, 2007 by Edward Dron

Phone videoAT&T recently launched a new service that allows people to send a live video from one cell phone to another.

This got me thinking. With cell phone subscriptions numbering in the billions, what would it take to launch the world’s first cell phone distributed viral video? Perhaps a cheaper rate plan?

Dare to dream!

Photo credit: Steven Wilke

Posted in General, Techniques, Tools| 2 Comments »

Measuring Widgets

July 11th, 2007 by Edward Dron

Within the past year, widgets have exploded in popularity as an effective new way to spread your marketing gospel. As a result, I thought it would be worth listing a few tools that you can use to measure a widget’s success: Read the rest of this entry »

Posted in Tools| No Comments »

Revealing Your Eggs

July 5th, 2007 by Edward Dron

Easter EggsIn a previous post, I discussed how easter eggs can be used to generate buzz and traffic. However, the problem with easter eggs is that, by their very nature, they are hidden. So how do you get the ball rolling?

In addition to message boards and your friends there are a number of websites you can use to distribute the message. The following sites are completely about easter eggs:

Read the rest of this entry »

Posted in Tools| 1 Comment »

Worthy Web for 06-11-2007

June 11th, 2007 by Edward Dron

The Math of Viral
One man’s quest to use power laws and Metcalfe’s Law to understand how viral marketing actually works.

GoViral
This is a viral seeding agency that launches (seed) viral marketing campaigns for creative agencies, media agencies and advertisers world wide.

Posted in General, Techniques, Tools| 1 Comment »

Tracking Tools for Viral Marketing

May 10th, 2007 by Edward Dron

ForwardTrack
It can trace email forwards, map the impact of blogs, and facilitate web-based sign-ups and social networking.

Viral Vortex
This tool is said to have the ability to see valuable social referral networks, identify who a company’s top brand evangelists are, and provide independent access to campaign results.

Posted in Tools| No Comments »

Funny or Die

April 24th, 2007 by Edward Dron

will-ferrell.jpgWill Ferrell’s production company has partnered up with Sequoia Capital to produce yet another video hosting website. It’s called FunnyOrDie.com. This website is a little different than it’s competitors. It does something that I’m sure a lot of people wish YouTube did. They actually get rid of the bad videos. The website’s members can vote videos off the website. How great is that!  Just the good stuff…kind of.

I have to admit there is some gratification in knowing that I can personally help kill a lame video.

Is your viral video strong enough to survive FunnyOrDie.com?

Posted in Cool Stuff, Tools| No Comments »

Widgets as a Marketing Tool

April 18th, 2007 by Edward Dron

web 2 LogoAfter almost a week of workshops, lectures, and bad boxed lunches at the Web 2.0 Expo, I have gathered a great deal of information. Now that I’ve had some time to assess what I’ve experienced, I realize that there is one word that kept popping up throughout the conference. That word is widgets. If you haven’t heard about them yet, you should definitely take some time to familiarize yourself with this marketing tool. I think it’s going to quickly become a big part of how we use and market on the Internet.iBiz Widget

I could summarize for you in great detail what I heard at the conference, but lucky a fellow attendee has already done that. So for the sake of efficiency (and laziness), I’ll just provide you the link.

Posted in General, Techniques, Tools| No Comments »